bricks and mortar

Definition from Wiktionary, a free dictionary

[edit] English

[edit] Alternative spellings

• brick and mortar, brick-and-mortar, bricks-and-mortar

[edit] Noun

bricks and mortar (uncountable)

1. (business) Buildings and property for the conduct of business, particularly in the sale of retail goods to the general public. Used to contrast an internet-based sales operation that lacks customer-oriented store fronts and a "traditional" one for which most capital investment might be in the building infrastructure.

   • "E-commerce is not the kiss of death for big, traditional brick-and-mortar business." - Judy Kong (2000), in a report on the ICE Conference. "Non Traditional Clicks and Mortar Businesses:(Dinosaurs) Learn to Fly". Retrieved 2005-03-05.