crown jewels

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crown jewels (plural only)

  1. (literally) the jewelry that accompany the office of rulership in a monarchy. I.e., crown, scepter, signet ring, etc.
    The crown jewels in the United Kingdom are heavily guarded and anyone trying to steal them will certainly have a hard time.
  2. A prized possession or asset
  3. A part of a company sought by another in a hostile takeover
  4. (idiomatic) The male genitalia
    The whole crowd cringed as he got kicked in his crown jewels.