multibrand

English

Etymology

multi- +‎ brand

Adjective

multibrand (not comparable)

1. (marketing) Involving multiple brands
   • 2007 October 1, Bob Tedeschi, “When Beauty Is More Than a Click Deep”, in New York Times‎^[1]:

     Ms. Hoffman, of the Sloan Center, said the multibrand retailing approach of Sephora is still viable, because […] Sephora has invested heavily in its own brand.