Definition from Wiktionary, the free dictionary
super- + hype
- Extreme hype.
2008 March 9, S.S. Fair, “Vinho Culture”, in New York Times:
- You can spring for the $198 Quinta do Crasto Tinta Roriz, which is foot-trodden, unfiltered and considered a “Super Douro” (like Italy’s super-Tuscans but without the superhype).