chilometro zero

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Italian

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Etymology

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Literally, kilometer zero. Compare French kilomètre zéro.

Noun

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chilometro zero m (plural chilometri zeri)

  1. commercial concept that proposes selling products that have not travelled/traveled far from their origin to the point of sale
    1. (automotive) with little prior mileage (of a used car)
    2. grown or otherwise produced close to the point of sale itself; local
      a chilometro zerofarm-to-table (literally, “in a local manner”)