dozens offer

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English

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Noun

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dozens offer (plural dozens offers)

  1. (trade) An offer whereby a retailer who purchases a product in large quantities is eligible to receive free bonus items.
    • 1968, Economic Abstracts, volume 16, page 1039:
      Bonus offers and dozens offers. The relative importance of types of trade incentive. Effectiveness of trade promotions. Grocery buyers' preferences.
    • 1968, Retail Business, numbers 119-124, page 21:
      Other promotions making up the total are: dozens offer, bonus offer, new pack, dealer premium, insertion, personality promotion, and direct mail shot.