nonproduct

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English[edit]

Etymology[edit]

non- +‎ product

Noun[edit]

nonproduct (plural nonproducts)

  1. That which is not a product.
    • 1972, James F. Casey, Robert F. Hartley, Marketing fundamentals for responsive management, page 21:
      Find as many specific examples as you can of nonproducts which are being marketed (nonproducts such as a city, a museum, a police department, a school bond issue, a political candidate, and the like).
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