click-through rate

From Wiktionary, the free dictionary
Jump to navigation Jump to search

English

[edit]
English Wikipedia has an article on:
Wikipedia

Noun

[edit]

click-through rate (plural click-through rates)

  1. (Internet, advertising) A ratio of the number of clicks on a unit of online advertising to the number of times it is shown.

Alternative forms

[edit]
  • CTR (initialism)