blogola
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English[edit]
Etymology[edit]
Pronunciation[edit]
- Rhymes: -əʊlə
Noun[edit]
blogola (uncountable)
- (Internet) A form of payola in which a blogger is given money or other inducements to write favourably about a product or service.
- 2009, Nico Carpentier, Benjamin De Cleen, Participation and Media Production: Critical Reflections on Content Creation, page 33:
- An element more problematic […] in the move of corporate communications and practices online is the sometimes masked nature of such initiatives, for example through blogola and flogs.