lucrativity

English

Etymology

From lucrative +‎ -ity.

Noun

lucrativity (uncountable)

1. The quality of being lucrative.

   Synonym: lucrativeness

   • 1908 May 28, “[Love of Pork Forger’s Bane: Negro Janitor of Cook County Democracy Hall ‘Falls.’ He Fears Effect on Party. Regrets Using John Tansey’s Name, as Political Blunder.] Disgrace on ‘De Pahty.’”, in The Chicago Daily Tribune, volume LXVII, number 128, Chicago, Ill., page 3, column 2:

     Heah I was de chief janitah an’ custodian of de democratic headquahters of Cook county, a position of responsibility an’ lucrativity.

   • 1938 October, J[acob] Marschak, “Money and the Theory of Assets”, in Ragnar Frisch, editor, Econometrica: Journal of the Econometric Society, volume 6, number 4, Colorado Springs, Colo.: Econometric Society, page 321:

     As before, the rate of preference (or aversion) between x and y (say between risk and lucrativity of meat) equals, in equilibrium, their rate of transformation; and the price of each asset is proportionate to its marginal productivity, the latter being redefined as the utility of the best set of its marginal contributions to various parameters (e.g., to risk or lucrativity of meat, salt, etc.).

   • 1945, Bernard Shaw, “Bernard Shaw on Democracy”, in Ramananda Chatterjee, editor, The Modern Review (A Monthly Review and Miscellany), Calcutta: Prabasi Press, page 68, column 2:

     There are no Democracies in the West; there are only rank plutocracies, all of them now Fascist to the finger tips, having thrown over Cobden and Bright, and grasped the enormous economy and lucrativity demonstrated by the Socialists of State-financed Capitalism which is English for Fascism.

     Reprinted from Time and Tide.

   • 2014, Frank Valentine, “Slow Ahead”, in The Final Yarn, London: Austin Macauley Publishers Ltd., →ISBN, page 51:

     At start of war, Sir Reg had zealously immersed himself in his newly acquired venture of immeasurable lucrativity, having astutely harnessed an American wife and yet more irons for the fire – shooting irons.