white label
Definition from Wiktionary, the free dictionary
Contents |
[edit] English
[edit] Alternative forms
[edit] Etymology
US, 20th century. Originally used for musical vinyl records whose labels had been torn off or covered with a white label by competing DJs to conceal which records they were using.
[edit] Adjective
white label (not comparable)
- (marketing) A rebranded product – a generically manufactured product, branded with the marketer's or retailer's trade dress.
- (computing) An unbranded product – a brand name product which has had a white label applied to remove branding so that it can be resold for cheaper without undercutting the value of the brand.[1]
- (music) A vinyl record with a white label or white background (rather than artwork), typically used for test records or promotion.
[edit] Synonyms
(a generically manufactured product):
[edit] Coordinate terms
(a generically manufactured product):
(cheap computer parts):
