where used as a countable noun, to count each piece
1980, Bird World, volumes 3-4, page 61:
They also enjoy an occasional Cheeto or Frito — am I going wrong here?
1983, Richard Benyo, Rhonda Provost, Runner's World Indoor Exercise Book, page 35:
Ask Rich about the challenge of eating only one Cheeto.
1988, Christopher Peterson, Personality, page 556:
What happens when a rat learns to run through a maze in order to gain a Cheeto?
1991, Joseph T. Tobin, Dana H. Davidson, Preschool in Three Cultures: Japan, China and the United States, page 161
You get fights over food, or the kids make trades, like they trade their whole sandwich for three Cheetos.
1993, Katherine Applegate, Love Shack, page 24:
"Luis says you should probably take a couple days off," he reported as he knelt down next to Mooch and balanced a Cheeto on the dog's nose.
2000, Michael Stone, Totally Dead: A Streeter Mystery, page 71:
Two small eyes, close together over a nose crooked as a Cheeto.
2003, Bryna Siegel, Helping Children with Autism Learn, page 209
If he says, "I want Cheetos," thank him for asking, and give him a few Cheetos.
2006 April 9, Steve Paulson (interviewer) and Stefan Gates (interviewee), “Techno Cuisine”, To the Best of Our Knowledge, Wisconsin Public Radio
Steve Paulson: So do you just take a leaf and wrap it around your Cheeto and go from there?
Stefan Gates: Exactly. I'd say sausages are an easier thing to start with. Cheetos are slightly com—, slightly more complicated.
2008, Tatiana Bellanova, Case Study of a Faith-based Youth Development Program Serving Latino Youth, page 227:
Laura eats a Cheeto and adds, “We have a good time when we're together.”
2013, Christine Barber, When the Devil Doesn't Show: A Mystery, page 47:
“Now we need to know the last time someone talked to them or saw them in public, so we can get the timeline straight,” Joe said, popping a Cheeto into his mouth from a bag that had been open on his desk for three days.
2015, Terry Davis, If Rock and Roll Were a Machine, page 114:
The first of the sophomores had returned and was distributing handfuls of Cheetos around the group.