undersell

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English[edit]

Etymology[edit]

under- +‎ sell

Pronunciation[edit]

Verb[edit]

undersell (third-person singular simple present undersells, present participle underselling, simple past and past participle undersold)

  1. To sell goods for a lower price than a competitor.
    Synonym: undercut
  2. To sell something for less than its value.
  3. To put forward an idea, or to market a new product, with insufficient enthusiasm.
    • 2020, Sophy Roberts, The Lost Pianos of Siberia, page 12:
      But by inferring sleep, the etymology also undersells Siberia's scope, both real and imagined.

Translations[edit]

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