argumentaire

From Wiktionary, the free dictionary

Archived revision by WingerBot (talk | contribs) as of 15:09, 16 March 2019.

(diff) ← Older revision | Latest revision (diff) | Newer revision → (diff)

Jump to navigation Jump to search

French

Etymology

From argument +‎ -aire

Noun

argumentaire m (plural argumentaires)

sales pitch (set of arguments meant to convince a buyer)

Retrieved from "https://en.wiktionary.org/w/index.php?title=argumentaire&oldid=51914128"