Definition from Wiktionary, the free dictionary
- (economics) The integrating of successive stages in the production and marketing process under the ownership or control of a single management organization.
2005, Robert M. Grant, chapter 13, Contemporary strategy analysis, ISBN 1405119985, page 392:
- The prevailing wisdom today is that any benefits of vertical integration tend to be outweighed by the greater advantages of specializing in a narrow range of vertical activities.
The integrating of successive stages in the production and marketing process