genericide

English

Etymology

From generic +‎ -cide.

Noun

genericide (plural genericides)

1. (rare, nonstandard) The act or process of letting a trademark term become so common that the trademark is indefensible.
2. (rare, nonstandard) The process by which trademark rights are diminished or lost as a result of common use in the marketplace.

See also

• brand
• registered trademark
• servicemark
• trademark

Further reading

• published use: Trademark Dilution: Federal, State, and International Law By David S Welkowitz