build a better mousetrap
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A shortening of build a better mousetrap and the world will beat a path to your door.
- If a man has good corn or wood, or boards, or pigs, to sell, or can make better chairs or knives, crucibles or church organs, than anybody else, you will find a broad hard-beaten road to his house, though it be in the woods. Ralph Waldo Emerson
Audio (AU) (file)