Definition from Wiktionary, the free dictionary
playbook (plural playbooks)
- A book containing the text of a play.
- A book of games and amusements for children.
- (US, American football) A book of strategies (plays) for use in American football.
- (by extension) A set of commonly employed tactics and strategies.
2017 March 17, Martin Kettle, “We used to think Theresa May was a safe pair of hands. We can no longer say that”, in The Guardian:
- This isn’t merely a gamble on May’s part. It’s an act of reckless political daring. It’s straight out of Danton’s playbook on boldness – de l’audace, et encore de l’audace, et toujours de l’audace. And look what happened to Danton – he lost his head.
2017 March 21, Ed Finn, “The Corrupt Personalization of Netflix”, in Slate:
- The company has built its business on the motto “everything is a recommendation”—the company likes to brag that it tailors every aspect of its interface for each individual user. It’s a playbook the company perfected with House of Cards, which was a tremendous gamble for the business of television when Netflix launched the show in 2013.
They employ some of the most annoying tactics in the sales playbook.