See also: pricepoint
- (marketing, chiefly US) A price, viewed as one of a number of prices for related retail goods. [from 19th c.]
- Our cracker shelves need some things at the 5.99 price point, both an upscale product and a very large size mid-range brand.
- The big-box stores are selling our $120 price-point items at $99 or less.