voken

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English[edit]

Etymology[edit]

Blend of virtual and token

Noun[edit]

voken (plural vokens)

  1. (Internet) A pop-up advertisement that is displayed over the top of the content but without spawning a separate window.
    • 2004, Keith J. Tuckwell, Canadian Marketing in Action (page 425)
      [] a Web portal that features voken-style campaigns.
    • 2005, Shaun Walker, Patrick J. Santry, Joe Brinkman, Professional DotNetNuke ASP.NET Portals (page xxi)
      He also had a key role in designing and building the eyeReturn Voken engine for online advertising and loyalty programs.
    • 2006, "Spot3313", Flash Voken Ads (on newsgroup macromedia.flash)
      Hey, I was approached today asking[sic] about Voken ad's and if i knew how they were done.

References[edit]