counterslogan
Jump to navigation
Jump to search
English
[edit]Etymology
[edit]Noun
[edit]counterslogan (plural counterslogans)
- A slogan created to oppose another slogan.
- 2008 January 27, William Safire, “Change Machine”, in New York Times[1]:
- His rallying cry inspired the partisan crowd, but Truman supporters reminded voters of Lincoln’s admonition when running for re-election in 1864 — not to “swap horses while crossing the river” — which could not be overcome by the Republican counterslogan “Change horses or drown!”