allurement (plural allurements)
- Attractiveness; appeal, charisma. [from 16th c.]
- An enticement, inducement or bait. [from 16th c.]
1723, Charles Walker, Memoirs of Sally Salisbury:
- That though their Thoughts are ever turn'd upon appearing Aimiable, yet every Feature of their Faces and every Part of their Dress is fill'd with Snares and Allurements.