hyperindividualism

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English[edit]

Etymology[edit]

hyper- +‎ individualism

Noun[edit]

hyperindividualism ‎(uncountable)

  1. (sociology) A tendency for people to act in a highly individual way, without regard to society.
    • 2008 June 15, Lisa Margonelli, “Tapped Out”, in New York Times[1]:
      As quickly as bottled water became a symbol of healthy hyperindividualism —— sort of an iPod for your kidneys —— a backlash turned it into the devil’s drink.