kidfluencer

English

Etymology

Blend of kid +‎ influencer, equivalent to kid +‎ -fluencer.

Noun

kidfluencer (plural kidfluencers)

1. (informal, social media, marketing) A child who is an influencer.
   • 2019 March 1, Sapna Maheshwari, “Online and Earnings Thousands, at Age 4: Meet the Kidfluencers”, in The New York Times‎^[1]:

     In December, a 9-year-old kidfluencer known as Txunamy shared a photo on Instagram and asked her more than two million followers to comment on it and share their ages.

   • 2019 March 1, Jack Morse, “So it's come to this: An unborn baby 'kidfluencer' has 112,000 Instagram followers”, in Mashable‎^[2]:

     Putting aside the obvious questions regarding infant privacy, just who exactly are these kidfluencers supposed to be kidfluencing?

   • 2021 February 23, Vanessa Cezarita Cordeiro, ““Kidfluencers” and Social Media: The Evolution of Child Exploitation in the Digital Age”, in Humanium‎^[3]:

     As a result, most “Kidfluencers” parents manage their accounts in order to sustain their online presence.

   • 2022 June 9, “What are 'kidfluencers'?”, in INHOPE‎^[4]:

     Even though only a small number of kidfluencers are this successful, the prospect of earning a steady income has attracted many families to participate in the trend.

Related terms

• kidfluencing