influencer

See also: Influencer

English

Etymology

Etymology tree

Proto-Indo-European *h₁én

Proto-Italic *en

Proto-Italic *en-

Medieval Latin in-

Proto-Indo-European *bʰel-der.

Proto-Indo-European *bʰlewH-der.

Proto-Indo-European *bʰluH-yé-ti?

Medieval Latin fluō

Medieval Latin īnfluōder.

Medieval Latin īnfluēns

Medieval Latin -ius

Medieval Latin -ia

Medieval Latin īnfluentiabor.

Old French influenceder.

Middle English influence

English influence

Proto-Indo-European *-yósder.

Proto-Italic *-āsjos

Latin -āriusnom.

Latin -āriusbor.

Proto-Germanic *-ārijaz

Proto-West Germanic *-ārī

Old English -ere

Middle English -ere

English -er

English influencer

From influence + -er.

Pronunciation

• IPA^(key): /ˈɪnflu.ənsə(ɹ)/, /-ˌɛnsə(ɹ)/

• Audio (Southern England):

  (file)

Noun

influencer (plural influencers)

1. A person who or a thing which influences. [from 17th c.]
3. (social media, marketing) A person who is able to influence consumption, lifestyle, or political preferences of their online audience by creating or engaging with social media content, often as a part of a marketing campaign.

   Antonym: deinfluencer

   Coordinate term: creator

   • 2018 November 11, Sapna Maheshwari, “Are You Ready for the Nanoinfluencers?”, in The New York Times‎^[1], archived from the original on 5 April 2020:

     By now you have probably heard of influencers, that group of internet-famous people who have more than a million social media followers and can make big money by plugging various brands. And you may have even heard of microinfluencers, who do the same thing for a still sizable but somewhat smaller social media audience — from the tens to low hundreds of thousands.

   • 2020 August 4, Sean Stein Smith, “Blockchain, TikTok, And The Influencer Economy - What Are The Connections?”, in Forbes‎^[2], archived from the original on 7 August 2020:

     The idea of an influencer economy or streaming economy might have caused eyes to roll just a couple years ago, but the reality is that this segment of the economy is growing fast. More importantly, it is the part of the economy (and type of engagement) that is most appealing to the increasingly important millennial and Gen-Z cohorts.

   • 2020 December 11, Taylor Lorenz, “The New Influencer Capital of America”, in The New York Times‎^[3], →ISSN, archived from the original on 15 December 2020:

     Over the past year, mansions full of young influencers have proliferated across the United States (in Los Angeles, Dallas and Las Vegas) and around the world (France, the U.K., Mexico, Spain and Russia).

   • 2025 July 10, Jesus Mesa, “'We've Been Played': MAGA Faces Its Own Disappointment With Trump”, in Newsweek‎^[4], archived from the original on 12 July 2025:

     The idea of an alleged Epstein "list" was turbocharged by Trump's own inner circle, most notably by Bondi herself. In a February interview with Fox News, she claimed, "The list of Jeffrey Epstein's clients is sitting on my desk." Her remark, quickly amplified by right-wing influencers, fueled weeks of speculation online and in MAGA circles.

   • 2025 September 6, Angela Giuffrida, “Pope prepares to canonise London-born teenager nicknamed ‘God’s influencer’”, in The Guardian‎^[5], →ISSN:

     Acutis, the London-born Italian who on Sunday will become the Catholic church’s first millennial saint, built websites to spread Catholic teaching, earning him the nickname “God’s Influencer” after his death, aged 15, from leukaemia.

Synonyms

• thought leader
• trendsetter

Hyponyms

• agfluencer
• cleanfluencer
• deathfluencer
• digital influencer
• finfluencer
• fitfluencer
• kidfluencer
• megainfluencer
• microinfluencer, micro-influencer
• momfluencer, mumfluencer
• noninfluencer
• skinfluencer
• thinkfluencer

Derived terms

• bizfluencer
• cringefluencer
• dogfluencer
• dumbfluencer
• fatfluencer
• gymfluencer
• influencer marketing
• LinkedInfluencer
• macroinfluencer
• meatfluencer
• newsfluencer
• petfluencer

Descendants

• → Azerbaijani: təsirçi (calque)
• → Dutch: influencer
• → French: influenceur (calque)
• → German: Influencer
• → Greek: ινφλουένσερ (inflouénser)
• → Japanese: インフルエンサー (infuruensā)
• → Korean: 인플루언서 (inpeullueonseo)
• → Hungarian: influencer, influenszer
• → Polish: influencer
• → Spanish: influencer
• → Portuguese: influenciador (calque)

Translations

that which influences

• Afrikaans: beïnvloeder
• Albanian: influencer m
• Arabic: مُؤَثِّر m (muʔaṯṯir)
• Chinese:

  Mandarin: 影响者 (yǐngxiǎngzhě), 意見領袖 / 意见领袖 (yìjiàn lǐngxiù), 影響因子 / 影响因子 (yǐngxiǎng yīnzǐ)

• Dutch: beïnvloeder (nl) m
• Finnish: vaikuttaja (fi)
• French: influenceur (fr) m, influenceuse (fr) f
• Galician: influídor, influídora f
• German: Beeinflusser m, Beeinflusserin f, Einflussnehmer m, Einflussnehmerin f
• Hungarian: befolyásoló (hu)
• Malay: pempengaruh (ms)
• Portuguese: influenciador (pt) m, influenciadora (pt) f
• Romanian: agent de influență m
• Spanish: influidor m, influidora f, influente m or f, influyente (es) m or f
• Swedish: influencer (sv) c, influerare (sv) c, påverkan (sv) c, inflytande (sv) n

influential person on social media

• Afrikaans: beïnvloeder
• Arabic: مُؤَثِّر m (muʔaṯṯir)
• Azerbaijani: təsirçi
• Belarusian: інфлюэ́нсер m (infljuénsjer), інфлюэ́нсэр m (infljuénser)
• Bulgarian: инфлуе́нсър m (influénsǎr)
• Chinese:

  Cantonese: 網紅 / 网红 (mong⁵ hung⁴, literally “network celebrity”)

  Mandarin: 網紅 / 网红 (zh) (wǎnghóng, literally “network celebrity”)

• Czech: influencer (cs) m, influencerka f
• Danish: influencer (da) c
• Dutch: influencer (nl) m
• Esperanto: influisto sg (literally “one who influences, influence person”)
• Estonian: suunamudija (et), influentser
• Finnish: somevaikuttaja
• French: influenceur (fr) m, influenceuse (fr) f
• Georgian: ინფლუენსერი (inpluenseri)
• German: Influencer (de) m, Influencerin (de) f, Influenzer (de) m, Influenzerin (de) f
• Greek: επηρεαστής (el) m (epireastís), επηρεάστρια (el) f (epireástria), ινφλουένσερ (el) m or f (inflouénser)
• Hebrew: משפיען m (mashpián)
• Hindi: इन्फ़्लुएंसर m (influensar)
• Hungarian: influencer (hu), influenszer (hu), véleményvezér (hu), megmondóember
• Indonesian: pemengaruh (id), influenser
• Japanese: インフルエンサー (ja) (infuruensā)
• Korean: 인플루언서 (inpeullueonseo)
• Macedonian: инфлуенсер m (influenser)
• Malay: pempengaruh (ms)
• Māori: kaiwhakaaweawe
• Norwegian:

  Bokmål: influenser m

• Polish: influencer (pl) m, influencerka (pl) f
• Portuguese: influenciador (pt) m, influenciadora (pt) f, influencer (pt) m or f
• Romanian: influencer m
• Russian: инфлюэ́нсер (ru) m (infljuénsɛr)
• Serbo-Croatian:

  Cyrillic: инфлуенсер m

  Latin: influencer m, influenser m

• Slovak: influencer m, influencerka f
• Slovene: vplivnež m, vplivnica f
• Spanish: influencer m or f, influenciador m, influenciadora f
• Swedish: influerare (sv) c, influencer (sv) c
• Thai: please add this translation if you can
• Turkish: influencer
• Ukrainian: інфлюе́нсер (uk) (infljuénser)

References

• “influencer”, in OneLook Dictionary Search.

Albanian

Etymology

Unadapted borrowing from English influencer.

Noun

influencer m

1. (social media, marketing) influencer

Dutch

Etymology

Borrowed from English influencer.

Pronunciation

• IPA^(key): /ˈɪn.fluˌɛn.sər/

• Audio:

  (file)

• Hyphenation: in‧flu‧en‧cer

Noun

influencer m (plural influencers, diminutive influencertje n)

1. (social media, marketing) influencer

   Hyponyms: kindfluencer, momfluencer

Derived terms

• kindfluencer

Related terms

• momfluencer

French

Etymology

From influence +‎ -er.

Pronunciation

• IPA^(key): /ɛ̃.fly.ɑ̃.se/

• Audio (France (Lyon)):

  (file)

• Audio (France (Somain)):

  (file)

Verb

influencer

1. (transitive) influence (to exert an influence upon)

   Near-synonym: influer sur

Conjugation

This verb is part of a group of -er verbs for which 'c' is softened to a 'ç' before the vowels 'a' and 'o'.

Conjugation of influencer (see also Appendix:French verbs)

infinitive	simple	influencer
	compound	avoir + past participle
present participle or gerund1	simple	influençant /ɛ̃.fly.ɑ̃.sɑ̃/
	compound	ayant + past participle
past participle		influencé /ɛ̃.fly.ɑ̃.se/
		singular			plural
		first	second	third	first	second	third
indicative		je (j’)	tu	il, elle, on	nous	vous	ils, elles
(simple tenses)	present	influence /ɛ̃.fly.ɑ̃s/	influences /ɛ̃.fly.ɑ̃s/	influence /ɛ̃.fly.ɑ̃s/	influençons /ɛ̃.fly.ɑ̃.sɔ̃/	influencez /ɛ̃.fly.ɑ̃.se/	influencent /ɛ̃.fly.ɑ̃s/
	imperfect	influençais /ɛ̃.fly.ɑ̃.sɛ/	influençais /ɛ̃.fly.ɑ̃.sɛ/	influençait /ɛ̃.fly.ɑ̃.sɛ/	influencions /ɛ̃.fly.ɑ̃.sjɔ̃/	influenciez /ɛ̃.fly.ɑ̃.sje/	influençaient /ɛ̃.fly.ɑ̃.sɛ/
	past historic2	influençai /ɛ̃.fly.ɑ̃.se/	influenças /ɛ̃.fly.ɑ̃.sa/	influença /ɛ̃.fly.ɑ̃.sa/	influençâmes /ɛ̃.fly.ɑ̃.sam/	influençâtes /ɛ̃.fly.ɑ̃.sat/	influencèrent /ɛ̃.fly.ɑ̃.sɛʁ/
	future	influencerai /ɛ̃.fly.ɑ̃.sʁe/	influenceras /ɛ̃.fly.ɑ̃.sʁa/	influencera /ɛ̃.fly.ɑ̃.sʁa/	influencerons /ɛ̃.fly.ɑ̃.sʁɔ̃/	influencerez /ɛ̃.fly.ɑ̃.sʁe/	influenceront /ɛ̃.fly.ɑ̃.sʁɔ̃/
	conditional	influencerais /ɛ̃.fly.ɑ̃.sʁɛ/	influencerais /ɛ̃.fly.ɑ̃.sʁɛ/	influencerait /ɛ̃.fly.ɑ̃.sʁɛ/	influencerions /ɛ̃.fly.ɑ̃.sə.ʁjɔ̃/	influenceriez /ɛ̃.fly.ɑ̃.sə.ʁje/	influenceraient /ɛ̃.fly.ɑ̃.sʁɛ/
(compound tenses)	present perfect	present indicative of avoir + past participle
	pluperfect	imperfect indicative of avoir + past participle
	past anterior2	past historic of avoir + past participle
	future perfect	future of avoir + past participle
	conditional perfect	conditional of avoir + past participle
subjunctive		que je (j’)	que tu	qu’il, qu’elle	que nous	que vous	qu’ils, qu’elles
(simple tenses)	present	influence /ɛ̃.fly.ɑ̃s/	influences /ɛ̃.fly.ɑ̃s/	influence /ɛ̃.fly.ɑ̃s/	influencions /ɛ̃.fly.ɑ̃.sjɔ̃/	influenciez /ɛ̃.fly.ɑ̃.sje/	influencent /ɛ̃.fly.ɑ̃s/
	imperfect2	influençasse /ɛ̃.fly.ɑ̃.sas/	influençasses /ɛ̃.fly.ɑ̃.sas/	influençât /ɛ̃.fly.ɑ̃.sa/	influençassions /ɛ̃.fly.ɑ̃.sa.sjɔ̃/	influençassiez /ɛ̃.fly.ɑ̃.sa.sje/	influençassent /ɛ̃.fly.ɑ̃.sas/
(compound tenses)	past	present subjunctive of avoir + past participle
	pluperfect2	imperfect subjunctive of avoir + past participle
imperative		–	tu	–	nous	vous	–
simple		—	influence /ɛ̃.fly.ɑ̃s/	—	influençons /ɛ̃.fly.ɑ̃.sɔ̃/	influencez /ɛ̃.fly.ɑ̃.se/	—
compound		—	simple imperative of avoir + past participle	—	simple imperative of avoir + past participle	simple imperative of avoir + past participle	—
1 The French gerund is usable only with the preposition en.
2 In less formal writing or speech, these tenses may be found to have been replaced in the following way: past historic → present perfect past anterior → pluperfect imperfect subjunctive → present subjunctive pluperfect subjunctive → past subjunctive (Christopher Kendris [1995], Master the Basics: French, pp. 77, 78, 79, 81).

Derived terms

• influençable

Further reading

• “influencer”, in Trésor de la langue française informatisé [Digitized Treasury of the French Language], 2012

Italian

Etymology

Unadapted borrowing from English influencer.

Pronunciation

• IPA^(key): /in.fluˈɛn.ser/

Noun

influencer m or f by sense

1. (neologism, Internet) influencer

Polish

Etymology

Etymology tree

Proto-Indo-European *h₁én

Proto-Italic *en

Proto-Italic *en-

Medieval Latin in-

Proto-Indo-European *bʰel-der.

Proto-Indo-European *bʰlewH-der.

Proto-Indo-European *bʰluH-yé-ti?

Medieval Latin fluō

Medieval Latin īnfluōder.

Medieval Latin īnfluēns

Medieval Latin -ius

Medieval Latin -ia

Medieval Latin īnfluentiabor.

Old French influenceder.

Middle English influence

English influence

Proto-Indo-European *-yósder.

Proto-Italic *-āsjos

Latin -āriusnom.

Latin -āriusbor.

Proto-Germanic *-ārijaz

Proto-West Germanic *-ārī

Old English -ere

Middle English -ere

English -er

English influencerubor.

Polish influencer

Unadapted borrowing from English influencer.

Pronunciation

• IPA^(key): /in.fluˈɛn.sɛr/

• Audio:

  (file)

• Rhymes: -ɛnsɛr
• Syllabification: in‧flu‧en‧cer

Noun

influencer m pers (female equivalent influencerka, related adjective influencerski)

1. influencer (person who is able to influence consumption, lifestyle, or political preferences of their online audience by creating or engaging social media content, often as a part of a marketing campaign)

Declension

Declension of influencer

	singular	plural
nominative	influencer	influencerzy/influencery (deprecative)
genitive	influencera	influencerów
dative	influencerowi	influencerom
accusative	influencera	influencerów
instrumental	influencerem	influencerami
locative	influencerze	influencerach
vocative	influencerze	influencerzy

Further reading

• “influencer”, in Polish dictionaries at PWN‎^[6] (in Polish)
• influencer at Obserwatorium językowe Uniwersytetu Warszawskiego

Portuguese

Etymology

Unadapted borrowing from English influencer.

Pronunciation

 

• (Brazil) IPA^(key): /ĩ.fluˈẽ.seʁ/ [ĩ.flʊˈẽ.seh], (faster pronunciation) /ĩˈflwẽ.seʁ/ [ĩˈflwẽ.seh]

• (Brazil) IPA^(key): /ĩ.fluˈẽ.seʁ/ [ĩ.flʊˈẽ.seh], (faster pronunciation) /ĩˈflwẽ.seʁ/ [ĩˈflwẽ.seh]
  • (São Paulo) IPA^(key): /ĩ.fluˈẽ.seɾ/ [ĩ.flʊˈẽ.seɾ], (faster pronunciation) /ĩˈflwẽ.seɾ/
  • (Rio de Janeiro) IPA^(key): /ĩ.fluˈẽ.seʁ/ [ĩ.flʊˈẽ.seχ], (faster pronunciation) /ĩˈflwẽ.seʁ/ [ĩˈflwẽ.seχ]
  • (Caipira) IPA^(key): /ĩ.fluˈẽ.seɻ/ [ĩ.flʊˈẽ.seɻ], (faster pronunciation) /ĩˈflwẽ.seɻ/

Noun

influencer m or f by sense (plural influencers)

1. (social media) influencer (influential person on social media)

   Synonyms: influenciador m, influenciadora f, influenciador digital m, influenciadora digital f

Spanish

Etymology

Unadapted borrowing from English influencer.

Pronunciation

• IPA^(key): /inˈflwenθeɾ/ [ĩɱˈflwẽn̟.θeɾ] (Equatorial Guinea, Spain)
• IPA^(key): /inˈflwenseɾ/ [ĩɱˈflwẽn.seɾ] (Latin America, Philippines)
  • Rhymes: -enθeɾ (Equatorial Guinea, Spain)
  • Rhymes: -enseɾ (Latin America, Philippines)
  • Syllabification: in‧fluen‧cer
• IPA^(key): /influˈenθeɾ/ [ĩɱ.fluˈẽn̟.θeɾ] (Equatorial Guinea, Spain)
• IPA^(key): /influˈenseɾ/ [ĩɱ.fluˈẽn.seɾ] (Latin America, Philippines)
  • Rhymes: -enθeɾ (Equatorial Guinea, Spain)
  • Rhymes: -enseɾ (Latin America, Philippines)
  • Syllabification: in‧flu‧en‧cer

Noun

influencer m or f by sense (plural influencers)

1. influencer

   Synonym: influenciador

   • 2021 January 26, María Sánchez Sánchez, “¿Buscas unas botas de agua baratas y estilosas? Este es el modelo que llevan las ‘influencers’”, in El País‎^[7], Madrid, →ISSN:

     La ropa y calzado de equitación –que ha sido una inspiración constante en las colecciones de las grandes firmas de moda– se ha dejado notar también esta temporada en las propuestas que han hecho distintas influencers en sus redes sociales.

     (please add an English translation of this quotation)

Usage notes

According to Royal Spanish Academy (RAE) prescriptions, unadapted foreign words should be written in italics in a text printed in roman type, and vice versa, and in quotation marks in a manuscript text or when italics are not available. In practice, this RAE prescription is not always followed.

Related terms

• influyente

Further reading

• «influencer» | Palabra de observatorio | Real Academia Española
• influente, influyente..., alternativas a «influencer» | Fundéu Guzmán Ariza
• «influir» e «influenciar» significan lo mismo, pero se construyen de forma distinta | FundéuRAE
• «influyente», alternativa a «influencer» | FundéuRAE