pemengaruh

Indonesian

Etymology

Affixed pengaruh +‎ peng- (compare to Standard Malay pempengaruh).

Pronunciation

• IPA^(key): /pə.mə.ŋa.rʊh/
• Rhymes: -rʊh
• Hyphenation: pê‧mê‧nga‧ruh

Noun

pêmêngaruh (plural pemengaruh-pemengaruh, first-person possessive pemengaruhku, second-person possessive pemengaruhmu, third-person possessive pemengaruhnya)

1. influencer:
   1. a person who or a thing which influences.
   2. (social media, marketing) a person who is able to influence consumption, lifestyle and/or political preferences of their online audience by creating and/or engaging social media content, often as a part of a marketing campaign.

Further reading

• “pemengaruh” in Kamus Besar Bahasa Indonesia, Jakarta: Agency for Language Development and Cultivation – Ministry of Education, Culture, Research, and Technology of the Republic of Indonesia, 2016.