looksmaxxer

English

Etymology

From looksmaxx +‎ -er.

Pronunciation

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Noun

looksmaxxer (plural looksmaxxers)

1. (incel slang) A person who looksmaxxes.
   • 2023 November 6, Joseph Bernstein, “Young Men Seek Answers to an Age-Old Question: How to Be Hot”, in The New York Times‎^[1]:

     Many of Mr. Latham’s followers are so-called Looksmaxxers, part of a booming digital community of young men seeking to enhance their physical attractiveness. Its suffix comes from the world of role-playing games, in which to “max” means to fully develop a single character trait, like strength or wisdom.

   • 2024 March 26, “Inside looksmaxxing, the extreme cosmetic social media trend”, in BBC‎^[2]:

     Looksmaxxing attaches "scores" to aspects of male appearance, focusing particularly on jawline, muscularity and skin. Looksmaxxers aim to increase their scores via "softmaxxing" (such as using a gua sha, burning more calories than consumed, or moisturising) and "hardmaxxing" (such as steroid use, hair transplants, or cosmetic surgery).