From Wiktionary, the free dictionary
Jump to navigation Jump to search



From advertise +‎ -er.


  • IPA(key): /ˈædvɚˌtaɪzɚ/
  • (file)


advertiser (plural advertisers)

  1. One who advertises.
    • 2013 June 21, Oliver Burkeman, “The tao of tech”, in The Guardian Weekly[1], volume 189, number 2, page 48:
      The dirty secret of the internet is that all this distraction and interruption is immensely profitable. Web companies like to boast about [] and so on. But the real way to build a successful online business is to be better than your rivals at undermining people's control of their own attention. Partly, this is a result of how online advertising has traditionally worked: advertisers pay for clicks, and a click is a click, however it's obtained.
  2. A periodical in which advertisements can be published by individuals.