petfluencer
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English
[edit]Etymology
[edit]Blend of pet + influencer, equivalent to pet + -fluencer.
Noun
[edit]petfluencer (plural petfluencers)
- (social media, marketing) An animal used as an influencer.
- 2021, Penelope Rich, Cat Tales: True Stories of Fantastic Felines:
- That is why there are so many cat videos on the internet, creating cat celebrities and “petfluencers,” animals that help to sell products online.
- 2022, Kirstie Pelling, Life's a Catastrophe:
- […] And as you all know, petfluencers are increasingly attractive to film companies.' 'Wasn't there a hairless cat in an Austin Powers film once?' someone asks.
- (social media, marketing) A human influencer who uses an animal for this purpose.
- 2019, Vincent J. Musi, The Year of the Dogs, page 146:
- You see, it's too late for me to become one of those 'petfluencers' – a tastemaker, babbling on about the latest trends in sundresses for coonhounds or why you should be using jewel-encrusted poop bags.