greenwashing
English
[edit]Etymology
[edit]Blend of green + whitewashing (or green + -wash + -ing).
Noun
[edit]greenwashing (usually uncountable, plural greenwashings)
- The practice by people, organizations and states of presenting themselves as environmentally-friendly and progressive in order to disguise or divert attention away from their actual environmentally damaging behavior.
- Synonym: greenwash
- Hyponym: sustainwashing
- 2019 December 2, Jillian Ambrose, “Fossil fuel lobbyists push to dilute EU anti-greenwash plan”, in The Guardian[1]:
- Fossil fuel lobbyists are trying to water down planned EU rules to stop “investment greenwashing’ by setting science-based criteria for any investment which lays claim to being environmentally sustainable.
- 2023 August 9, Paul Clifton, “Network News: Chiltern services powered by vegetable oil”, in RAIL, number 989, page 13:
- It's not greenwashing - it makes sense for a whole load of reasons. It demonstrates that we are not just accepting that we have to use diesel for years to come.
- 2025 June 9, Tom Perkins, “Toxic truth? The cookware craze redefining ‘ceramic’ and ‘nontoxic’”, in The Guardian[2], Guardian Media Group, retrieved 2025-06-09:
- In fact, no legal definition for “nontoxic” or “ceramic” exists, and the marketing has drawn greenwashing accusations exacerbated by the companies concealing their pans’ ingredients.
Derived terms
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Further reading
[edit]
greenwashing on Wikipedia.Wikipedia
Verb
[edit]greenwashing
- present participle and gerund of greenwash
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