OTS
Appearance
English
[edit]Noun
[edit]OTS
- (advertising) Initialism of opportunity to see.
- 2004, Robert Liljenwall, The Power of Point-of-Purchase Advertising: Marketing at Retail:
- In traditional media, the vehicle might be a television program or a magazine, but not the ad itself. For in-store advertising, the store is the vehicle, which makes an OTS an exposure to the store, not necessarily the ad itself.
Proper noun
[edit]OTS
- (UK, taxation) Initialism of Office of Tax Simplification.
- 2020 July 15, Patrick Collinson, “Capital gains tax review: your questions answered”, in The Guardian[1]:
- The chancellor has asked the Office of Tax Simplification (OTS) to report on how CGT rates compare with other taxes, and how the present rules may distort behaviour. […] The OTS is likely to consider a lot of tinkering around the edges.