advertising

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English[edit]

Verb[edit]

advertising

  1. present participle of advertise

Noun[edit]

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advertising (usually uncountable, plural advertisings)

  1. Communication whose purpose is to influence potential customers about products and services.
    • Sir Walter Besant
      Advertisings do not by themselves cause a book to 'go'. The circulating libraries are far more useful than any advertising columns.
    • 2013 June 21, Oliver Burkeman, “The tao of tech”, in The Guardian Weekly, volume 189, number 2, page 48:
      But the real way to build a successful online business is to be better than your rivals at undermining people's control of their own attention. Partly, this is a result of how online advertising has traditionally worked: advertisers pay for clicks, and a click is a click, however it's obtained.
  2. The industry or profession made up of such communications.

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