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merchandising

From Wiktionary, the free dictionary

English

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Alternative forms

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Etymology

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From Late Middle English marchaundising (commerce, trading; commodities, goods; (plural) dealings with other persons) [and other forms],[1] from marchaundisen (to engage in commerce, traffic)[2] (see further at merchandise (verb)) + -ing (suffix forming gerunds).[3] The English word is analysable as merchandise +‎ -ing (suffix forming nouns from verbs).[4]

Pronunciation

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Noun

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merchandising (usually uncountable, plural merchandisings)

  1. (also attributively) gerund of merchandise
    1. (archaic) Trade in merchandise.
      • 1616, Iohn Smith [i.e., John Smith], A Description of New England: [], London: [] Humfrey Lownes, for Robert Clerke;  [], →OCLC, page 34:
        May not the miſerable ruine of Conſtantinople, their impregnable vvalles, riches, and pleaſures laſt taken by the Turke (vvhich are but a bit, in compariſon of their novv mightines) remember vs, of the effects of priuate couetouſneſs? [] His [the Byzantine emperor's] pouertie vvhen the Turke beſeiged, the citizens (vvhoſe marchandizing thoughts vvere onely to get vvealth, little conceiuing the deſperate reſolution of a valiant expert enemy) left the Emp[eror] ſo long to his concluſions, hauing ſpent all he had to pay his young, ravv, diſcontented Souldiers; that ſodainly he, they, and their citie vvere all a prey to the deuouring Turke.
      • 1625, Francis [Bacon], “Of Usurie. XLI.”, in The Essayes [], 3rd edition, London: [] Iohn Haviland for Hanna Barret, →OCLC, page 240:
        The Diſcommodities of Vſury are: Firſt, that it makes fevver Merchants. For vvere it not, for this Lazie Trade of Vſury, Money vvould not lie ſtill, but vvould, in great Part, be Imployed vpon Merchandizing; VVhich is the Vena Porta of VVealth in a State.
      • 1769, William Blackstone, “Of Offences against God and Religion”, in Commentaries on the Laws of England, book IV (Of Public Wrongs), Oxford, Oxfordshire: [] Clarendon Press, →OCLC, page 63:
        Profanation of the lord's day, or ſabbath-breaking, is a ninth offence againſt God and religion, puniſhed by the municipal lavvs of England. [] And therefore the lavvs of king Athelſtan forbad all merchandizing on the lord's day, under very ſevere penalties.
      • 1840 May 8, Thomas Carlyle, “Lecture II. The Hero as Prophet. Mahomet: Islam.”, in On Heroes, Hero-Worship and The Heroic in History, London: Chapman and Hall, [], published 1840, →OCLC, pages 44–45:
        [A] Ocadh, in the South of Arabia, there were yearly fairs, and there, when the merchandising was done, Poets sang for prizes:—the wild people gathered to hear that.
      • 1868, Robert Browning, “I. The Ring and the Book.”, in The Ring and the Book. [], volume I, London: Smith, Elder and Co., →OCLC, page 47, lines 898–903:
        [T]he old Triton, at his fountain-sport, / Bernini's creature plated to the paps, / Puffs up steel sleet which breaks to diamond dust, / A spray of sparkles snorted from his conch, / High over the caritellas, out o' the way / O' the motley merchandizing multitude.
    2. (originally US) The promotion of goods for sale in a store, especially through advertising, attractive displays, discounts, etc.; also (generally), the promotion of any goods or services for sale.
      Synonym: marketing
    3. (specifically) The promotion of a film, music group, theatre production, etc., through the sale of goods bearing motifs associated with the subject being promoted; also, such goods themselves collectively; merchandise.

Derived terms

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Translations

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Verb

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merchandising

  1. present participle and gerund of merchandise

References

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  1. ^ marchaundīsing(e, ger.”, in MED Online, Ann Arbor, Mich.: University of Michigan, 2007.
  2. ^ marchaundīsen, v.”, in MED Online, Ann Arbor, Mich.: University of Michigan, 2007.
  3. ^ -ing(e, suf.(1)”, in MED Online, Ann Arbor, Mich.: University of Michigan, 2007.
  4. ^ merchandising, n.”, in OED Online Paid subscription required, Oxford: Oxford University Press, March 2022; merchandising, n.”, in Lexico, Dictionary.com; Oxford University Press, 2019–2022.

Further reading

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Anagrams

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French

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Noun

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merchandising m (uncountable)

  1. merchandising

Further reading

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Portuguese

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Etymology

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Unadapted borrowing from English merchandising.

Noun

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merchandising m (uncountable)

  1. merchandising, publicity, advertising
    Synonyms: publicidade, propaganda

Spanish

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Pronunciation

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Noun

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merchandising m (plural merchandisings)

  1. merchandising

Further reading

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