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From the Old French verb retaillier.



retail (uncountable)

  1. (business) The sale of goods directly to the consumer, encompassing the storefronts, mail-order, websites, etc., and the corporate mechanisms, branding, advertising, etc. that support them.
    She works in retail.
  2. (colloquial) Retail price; full price; an abbreviated expression, meaning the full suggested price of a particular good or service, before any sale, discount, or other deal.
    I never pay retail for clothes.


Derived terms[edit]


See also[edit]


retail (not comparable)

  1. Of or relating to the (actual or figurative) sale of goods or services directly to individuals.
    • 1997 December 28, “Freddie Mac establishes existing-home sales division”, in Deseret News:
      "This is a very retail approach for us," Czerw said. "But when you buy one out of every six home loans in the US, you are going to have a constant flow ..."
    • 1999 December 12, Naedine Joy Hazell, “TRAVEL INSIDER; Airport Malls Redefine 'Shopping on the Fly'”, in Los Angeles Times:
      The future for Bradley International Airport near Hartford, Conn., also looks very retail. Plans call for $156 million to expand the main terminal,
    • 2010 September 17, “Sarah Palin's visit to Iowa keeps fans guessing”, in Des Moines Register:
      But even with her level of celebrity, it would be very hard to win a race without engaging voters in a very retail way.




  1. Direct to consumers, in retail quantities, or at retail prices.
    We've shut shown our reseller unit. We're only selling retail now.



retail (third-person singular simple present retails, present participle retailing, simple past and past participle retailed)

  1. To sell at retail, or in small quantities directly to customers.
    • 2005, Plato, Sophist. Translation by Lesley Brown. 223d.
      a half part of this purveying is carried on within the city and is called retailing.
  2. To repeat or circulate (news or rumours) to others.
    • 1934, Agatha Christie, chapter 12, in Murder on the Orient Express, London: HarperCollins, published 2017, page 157:
      He retailed to them the curious interchange of phrases he had overheard on the journey from Aleppo.
    • 1982, Lawrence Durrell, Constance, Faber & Faber 2004 (Avignon Quintet), p. 762:
      He became quite pale as he retailed these stories to Constance.
    • 1998 February 1, Alan Ryan, “Hot Spots (review of The Warrior's Honor: Ethnic War and the Modern Conscience by Michael Ignatieff)”, in The New York Times[1]:
      The fantasies of blood libel that Bosnian Serbs retailed about Bosnian Muslims were the fantasies that Rhinelanders had centuries earlier retailed about the Jews they had murdered.





retail m (uncountable)

  1. retail